Easy way to make your bed

Stop struggling with your sheets and bed. Finally the big idea came out. Here’s a great tip to make your bed in a easy way. We appreciate Knaullerfrauen (http://en.m.wikipedia.org/wiki/Knallerfrauen) for this:

 

Are you a fan of chocolate? Have a taste on this one… looks Yummy

88 pounds, 6 feet tall and 500 melted bars of Belgium chocolate. What do you think about this? Interested? We bet you are. Meet Benedic Chocobatch. UK TV recreated the Sherlock star using hollow chocolate. This is the biggest chocolate event in UK. Looks Yummy right?

Here’s a closer look at how it was made:

benedict-composite-640x490

benedictchocolatebatch

Digital Marketing: NEO Marketing

Digital-marketing-trends-in-2015

Some people think that Digital Marketing is a fad, a trend. Well, it’s not. Digital Marketing, Social Media, Online Marketing are here to stay, to improve business, and for sure have changed the way we communicate. Social Media is one of the most powerful tools on the market, and inside each platform there’s obviously trends and fads. Each one of them, Facebook,  Twitter, Google+, Instagram and so on, have tendencies. They all are alternatives for businesses and consumers. If you intend to sell, do not understimate Search Engine Optimization. SEO is so important as you need to change your underwear  everyday. You need to be clean right? SEO as well.  You need to work every single day on your brand, on Search Engine Optimization, and keywords. You need to ‘wash’ your business because you don’t want to be ‘knock out’ by your competitors. They’re aware, and they know what to do to knock you down.

       Important: do not rely on one specific platform. Be everywhere. Be also on mobile.  Mobile dominates. Your business needs to work on mobile search, mobile optimization, mobile conversions,  and mobile ubiquity cannot be overstated. Mobile optimization is the new marketing era and should be the main priority of all marketers.

       This new marketing concept is growing in a way that not even the big companies, agencies and great marketers can understand the real phenomenon. The truth is: social provides an unique opportunity to improve conversion rates and gain new customers and new conversions channels. This is social conversion.

        What about PPC? Is it dying? Some say Yes. In fact we all pay for advertising spots. With PPC or not, believe us, you will pay. Whether you like it or not.  However  there’s other options for those who prefers the rising methods of organic/paid advertising, and to be entirely honest some brands are taking advantage on this. It’s a growing trend.

     Marketing Automationz: how important is this? All marketers knows this is one of the best ways to get closer to your clients, and it’s easier and affordable for all marketers. A few years ago only big companies and brands could afford this way of contact, but nowdays Marketing Automation is used by any business, whether you’re a big or a small company.

      Want to be on the top of the tops? Use content experts. Content creators are the most important segment of your matketing strategy. Hire the best of the best and you will become the best. Trust them your business, give them the power to be the voice of your company. Contents are your image, your voice, your legacy…

Technology Off. Communication On.

This is how Dolmio, the Pepper Hacker, hijacked technology… They disconnect from Internet to connect families. Awesome idea for families addicted to technology.

Be original on Social Media: Cara Delevingne is this week winner

imagesWhen it comes to a big thank some celebrities can be pretty original. Supermodel Cara Delevingne hit 10 million followers on Instagram, so she decided to thank her fans with a  different picture.

The actress drew ’10M’ on her stomack with a lipstick and then cover herself with fruit and wrote: ‘Seems like complete insanity that i have 10 million followers so i thought i would cover myself in fruit and write on my stomach in red lipstick which now won’t come off! This strange fruity thanks you is for you.”

Well Delevingne… at Media Essence we do love your originality. Keep with the good work.

Picture of the week: Eiffel Tower

To mark the 126th anniversary of the Eiffel Tower’s construction, Sebastian Lebrigand, a French photographer, took this wonderful picture.

B1r1hViCAAAkuSb

Originally shared from Jornal do Ar.

April Fool´s Day: Best pranks of all times

It´s April Fool´s Day which means it´s… a joke day. Advertisers love pulling April Fool´s jokes.  Here´s a list of the some top April Fool´s pranks pulled by adverstisers. One of the bests is from England: in 1957 the BBC’s Panorama TV show reported on a bumper spaghetti harvest. Many people called in asking where to buy spaghetti trees. Smart!

Our top list so far:

1996 – Taco Bell Buys The Liberty Bell

Seriously? Did you believe in this one?

2007 – Gmail Paper

Google is well known for playing pranks.  Nice one. Could be really expensive.

1998 – Burger King Introduces the Left-Handed Whopper

Ahahahah… no comments!

1996 – BMW Launches the Insect Deflector Screen

Why not? We all know how those bugs are annoying.

2009 – YouTube Flips

 YouTube decided to have some fun with people by flipping all the videos on the homepage upside down.

 

 

 

Please use my shoe to take a selfie

It’s April Fools’ Day, but believe in us: this is not a prank. Miz Mooz created this new campaign… in a shoe. If you are one of those big fans of selfies, you’re going to love this idea. Miz Mooz unveiled its latest shoe innovation: selfie shoes.

So they realized that the selfie stick could be really annoying to carry. Why not create something practical? Seriously? In a shoe?

check the video here: