Big steps for small business

7-Must-Have-Social-Media-Marketing-Tools-for-Small-BusinessSocial media is a must for every business nowadays. If you are a small business owner you should know this.

We understand you. Every time you try to enter on social media, you don’t know exactly how to conduct your ideas, your strategy.


We share some social media secrets with you. We present every step would be best for you to achieve your goals.

  1. Set your business goals

You might think that creating viral posts could get you more customers to your business, but this is not guaranteed. So, just forget this. Your main goal should be constant interaction. Build a good fan base. If you have this, you have the main ingredient.

  1. Make a plan

Create a content plan, find what kind of posts your target wants to see, what they like most, and the most important inform your fans, your clients. This is the most important thing to keep in mind as this gives trust to consumers.

  1. Be Generous

Being informative is crucial for most of the businesses. Customers won’t find out everything they want on your Facebook page, for instance, but they will realize that your business is generous with it’s information. If they see your ‘eyes’ they will visit your establishment.

  1. No need to be the King of likes

Your business don’t have to have a huge number of followers or likes. What you need is the right audience. If they visit you, if they like you, they will follow you and return the gesture of your honesty. No worries if you don’t post everyday. Although you should post everyday what really matters. Have a deep think what you want to share. Share with passion. Your customers will see it through your lines, your sentences… they will come to you.

  1. Choose the right platforms

Your business don’t have to be in every social network. Not all social media are good for your company. Some are more image friendly, others are best suited for professional interactions. Choose the ones that fits best your business. Important: you have to be in social media, no matter what.

  1. Find your Social Media Strategy

Think about a need in your industry that no one else is meeting. Fill this gap, and in this way you have one target, a specific audience, a loyal public. Meet their needs, your consumer needs, and they will appreciate your attention.

  1. Be active in Social Media

This is no news. You need to be social. In real life this is important. The same happens with a virtual life. Having an active social media presence will help you to increase your customer satisfaction. Most important: will make you trustworthy. Don’t forget: correct posts will keep you in the right track.

Social Media Marketing it’s an art. Click here to know more tips about how to increase your customers, and your sales.



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